As we head into 2023, the design world is abuzz with the latest trends and predictions for the coming year. In this blog post, we’ll explore the top 8 design trends of 2023.
Bold Colours and Gradients
Bold colours and gradients have been popular in recent years, and they’re set to continue their reign in 2023. Bright and bold colour palettes are becoming more prevalent, and designers are experimenting with different hues and shades to create eye-catching designs. Gradients, in particular, are being used in more creative ways, such as creating depth and texture in illustrations and web designs.
Abstract and Organic Shapes
In contrast to the sharp, geometric shapes of previous years, abstract and organic shapes are set to take centre stage in 2023. These shapes are more fluid and natural, creating a sense of movement and flow in designs. They are used to create depth and dimension and to add interest to simple compositions.
3D Design and Animation
With the rise of virtual reality and augmented reality, 3D design and animation are becoming more important in the design world. 3D elements can be used to create interactive and immersive experiences, and designers are experimenting with new ways to use 3D in branding, advertising, and web design. Animated elements, such as GIFs and short videos, are also becoming more popular in social media and web design.
Sustainability and Ethical Design
As the world becomes more aware of the impact of design on the environment and society, sustainability and ethical design are becoming more important. Designers are focusing on creating designs that are eco-friendly and socially responsible. Designers are using materials and processes that are sustainable and ethical. This trend is particularly evident in product design. Product designers are creating products that are designed to last. They also make products that are easily recycled or repurposed.
Minimalism and Simplicity
In contrast to the heavily detailed designs of recent years, minimalism and simplicity are making a comeback in 2023. Clean and simple designs are becoming surely trending, with a focus on whitespace, typography, and minimal colour palettes. This trend is particularly evident in branding and web design. User Interface designers are creating simple and elegant designs that are easy to navigate and use.
Dark Mode Design
Dark mode design has been popular for many years, and it’s here to stay in 2023. With more and more people using their devices in low-light environments, the dark mode has become an essential UI feature. Designers are experimenting with new ways to create stunning dark UIs. They have been using contrast, typography, and shadows to create depth and dimension.
For more on dark mode see Designing Dark Mode User Interface
Hand-drawn Illustrations
Hand-drawn illustrations are becoming more popular in 2023, with designers using them to add personality and uniqueness to designs. These illustrations are used in branding, advertising, and web design. This can add a touch of whimsy and fun to otherwise serious or corporate designs.
Nostalgic Design
Nostalgic design is making a comeback in 2023, with designers looking back to the past for inspiration. Vintage typography, retro colour palettes, and old-fashioned illustrations are used in branding and advertising. These. design elements create a sense of nostalgia and familiarity. This trend is particularly evident in fashion and beauty branding. This is where designers are using vintage-inspired designs to create a sense of luxury and elegance.
Design is constantly evolving and the top 8 design trends of 2023 brought new and exciting trends to the forefront. From bold colours and gradients to minimalism and simplicity, designers are experimenting with new ways to create stunning designs that are both functional and beautiful.
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